At iMatrix, we like to educate our clients on what is trending online regarding their website and marketing best practices. We create educational design pieces such as infographics and ebooks that we must update on occasion to keep them relevant.
This infographic, Resist These 5 Outdated Marketing Practices, was designed as an update to one we had made in the past; it was sent out on May the 4th, a well known date in the Star Wars community, and I thought it would be fun to give it a theme.
At iMatrix we educate our clients on how to maximize their online presence by utilizing social media. This ebook points out the data sets business owners need to pay attention to in order to understand what their numbers mean.
Click here to download this ebook.
The funnest projects for me are those with play on words. One of the services at iMatrix is organic Search Engine Optimization (SEO). I was tasked to design a series of ads while creating a theme that suited the Spring season. I decided to tie together the idea of organic foods and organic search!
I had the opportunity to design a two-page spread that was published in the Optik online magazine to promote iMatrix.
Using and email template I helped launch, iMatrix has standardized all email communications to follow a set of design rules.
We schedule monthly emails for webinars we host, prospect offers and current client communications. Depending on what the theme of the month is, I design a custom banner that goes with the overall messaging.
At iMatrix, one of my many responsibilities is to create presentation decks for our trade show speaking engagements. For the first quarter of 2018 we needed an update.
For the month of June 2018 I was tasked to create all assets for iMatrix’s monthly content download. The topic had to be relating to SEO while sticking to the theme of Organic. I had worked with this theme in the past and had a lot of fun with it. This project consisted of the following: The content piece itself (Gifographic/Infographic), Content Download Email, Landing Page (I decided to A/B test the form location), Secondary “Thank You” Landing Page and an Auto- Response Email.